Our solutions create purposeful companies
Set a strategic direction with a clear purpose
Companies that lack a purposeful strategy become fragmented and experience difficulties in decision making and in attracting talent and customers.
We help companies and organizations define their purpose and strategic direction and establish their ideal market position. A strategy with a deep sense of purpose and a strong narrative results in a more efficient organization.
How it helps your business
- Analyzing your identity helps understand existing strengths and potentials
- Customer and user studies map new possibilities in the market
- Strategic scenario development help you assess future business potentials
- Strategy and purpose formulation differentiate your business from competitors
- Core narrative and brand essence define shared direction and vision
Related cases
-
Hedeselskabet
Redefined brand purpose and a new visual image moved Hedeselskabet into an increasingly digital and collaborative society while upholding the 149 year-old history of the brand.
-
OKI Printing Solutions
We delivered the positioning strategy that differentiated OKI from its competitors. The ‘Lovecolour’ printers created positive publicity in fashion and interior magazines.
Exploit the digital possibilities
Some brands are far behind the digital development and are not harvesting potentials in customer engagement, digital branding and adding revenue streams.
We help companies and organizations develop digital strategies, corporate websites, apps and campaigns that transform the digital experience and the attractiveness of the brand.
How it helps your business
- Digital strategy formulation defines your online value creation across channels
- Digital design builds effective online presence
- Corporate website boosts sales and add new revenue streams
- Designing user experiences creates new ways of delivering your service
- Digital campaigns and content starts conversations and sets new agendas
Related cases
-
Hedeselskabet
Redefined brand purpose and a new visual image moved Hedeselskabet into an increasingly digital and collaborative society while upholding the 149 year-old history of the brand.
-
Smith Law
Distinct visual identity and website with bold design differentiated the startup Smith Law from other law firms and positioned them successfully the market.
-
Sophion
We developed a new customer centric website increased sales, leads and requests from customers by reducing the complexity of navigating in Sophions specialist products.
Express company strengths everywhere
When a brand speaks and looks different across touchpoints and situations it is hard for customers to recognize the company behind.
We design visual identities, execute campaigns and communicate the strengths of your business across all platforms, media types and situations to create a coherent brand that expresses its purpose in relevant and creative ways.
How it helps your business
- Building a brand image that reflects your purpose and strategy
- Effective communication increases your relevance to customers and society
- Creative campaigns raises attention and increase awareness
- A distinct visual expression secures recognition and increase brand equity
- A strong brand contributes to internal pride and team-spirit
Related cases
-
OKI Printing Solutions
We delivered the positioning strategy that differentiated OKI from its competitors. The ‘Lovecolour’ printers created positive publicity in fashion and interior magazines.
-
Hedeselskabet
Redefined brand purpose and a new visual image moved Hedeselskabet into an increasingly digital and collaborative society while upholding the 149 year-old history of the brand.
-
Bus Industry
Image transformation changed not only the public perception of the bus industry but the industry itself. This resulted in a strong of job satisfaction among the drivers and pride emerged.
Live the brand within and with customers
You may have efficient campaigns and great messaging but if the customer experience doesn't live up to your promises, your brand image will suffer.
We deliver processes that help your organization live the brand in everyday life. We train employees in activating the desired narrative, implement new behavior and create a culture that expresses the brand in all situations.
How it helps your business
- Managing change ensures successful brand transformation and implementation
- Designing services improve the interaction between customer and brand
- Training programs and brand schools ensure the desired behavior from employees
- Internal communication strengthen brand ownership in the organization
- Shared culture increases the effectiveness of reaching business goals
Related cases
-
OKI Printing Solutions
We delivered the positioning strategy that differentiated OKI from its competitors. The ‘Lovecolour’ printers created positive publicity in fashion and interior magazines.
-
Bus Industry
Image transformation changed not only the public perception of the bus industry but the industry itself. This resulted in a strong of job satisfaction among the drivers and pride emerged.
Attract customers in meaningful ways
Some companies have a hard time attracting new customers or entering new markets that will help grow the business.
We help companies and organizations increase their attractiveness among customers and users by looking at their business strategy, understanding the market and creating a brand expression that is relevant and will attract customers - or even fans.
How it helps your business
- Communication strategy and roadmap development defines activities that strengthen your brand
- Campaigns and external communication enhances your presence in the mind of the customers
- Positive experiences increase customer engagement and interaction
- Designing retail spaces and shops increase revenue
Related cases
-
Sophion
We developed a new customer centric website increased sales, leads and requests from customers by reducing the complexity of navigating in Sophions specialist products.
-
Wedo
A new name and visual image brought life to the brand of Copenhagens no1 chain of convenience salad shops and successfully differentiated Wedo from other restaurants in the take-away market.
-
Bus Industry
Image transformation changed not only the public perception of the bus industry but the industry itself. This resulted in a strong of job satisfaction among the drivers and pride emerged.
Our work
We have delivered more than 2000 projects to over 300 clients. Here are some of our best solutions that show how we work.
-
Bus Industry
Image transformation changed not only the public perception of the bus industry but the industry itself. This resulted in a strong of job satisfaction among the drivers and pride emerged.
-
ChangeGroup
Transforming the ChangeGroup brand from broker to strategic advisor through new brand strategy, visual identity and customer centric website that repositioned the business in the market.
-
Copenhagen Business School
A careful tailored strategy and visual identity increased the public awareness of the program MMD and synergies between real life and digital experiences expressed the strengths of MMD.
-
DanChurchAid
Through a new core narrative, we helped DanChurchAid redefine their purpose and set a strategic direction that establish a common focus across 12 countries.
-
Hedeselskabet
Redefined brand purpose and a new visual image moved Hedeselskabet into an increasingly digital and collaborative society while upholding the 149 year-old history of the brand.
-
Kolding city
The unique vision for Municipality of Kolding sets a future direction that drives growth and increases the population.
-
Ministry of Culture
Fairytale exhibition stand and documentary with the Nobel Prize winner Günter Grass strengthened the position of new Danish children’s literature internationally.
-
Nordisk Film Cinemas
Naming process and a new visual identity helped Nordisk Film Cinemas introduce new digital film technology and secure the leading position in the industry.
-
Novozymes
An innovative employer branding strategy fulfilled in a creative exhibition stand helped Novozymes attract the biggest talents in a competative jobmarket.
-
OKI Printing Solutions
We delivered the positioning strategy that differentiated OKI from its competitors. The ‘Lovecolour’ printers created positive publicity in fashion and interior magazines.
-
Smith Law
Distinct visual identity and website with bold design differentiated the startup Smith Law from other law firms and positioned them successfully the market.
-
Sophion
We developed a new customer centric website increased sales, leads and requests from customers by reducing the complexity of navigating in Sophions specialist products.
-
VOKS
Helping people into employment by delivering green plants to businesses. That’s the sustainable idea of the new foundation VOKS. We translated the purpose into a focused narrative and visual identity.
-
Wedo
A new name and visual image brought life to the brand of Copenhagens no1 chain of convenience salad shops and successfully differentiated Wedo from other restaurants in the take-away market.
Selected clients
We serve a wide range of clients. Regional and international, private and public, commercial and non-profits, large and small.
